MSc Strategic Digital Marketing

Based on the admission standards for Arden University and tailored for Indian applicants, here are the structured Admission Requirements for the MSc Strategic Digital Marketing.

📋 Admission Requirements

Program: MSc Strategic Digital Marketing University: Arden University

🎓 Academic Eligibility (Indian Degree Perspective)

To be eligible for the MSc Strategic Digital Marketing program, applicants must hold a Bachelor's Degree from a recognized university.

• Grade Requirement: Equivalent to a UK Second Class Honours (2:2).

  • In the Indian context, this typically requires a minimum of 50% to 55% in graduation (depending on the university).

• Subject Background: This course is designed to be accessible to both existing marketers and career switchers.

  • Ideal Candidates: Graduates with a degree in Marketing, Business, Media, or Communications.

  • Career Switchers: Graduates from other disciplines (e.g., Arts, Tech, Engineering) are also welcome to apply if they demonstrate a clear interest in moving into the digital marketing field.

💼 Work Experience

• Standard Entry: Work experience is not required if you hold a Bachelor's degree (Freshers are eligible).

• Non-Standard Entry: Applicants without a Bachelor's degree (or with a 3rd class degree) may be considered if they have 3-5 years of relevant professional experience (e.g., in sales, marketing, business development, or management).

✅ English Proficiency (IELTS Waiver)

• Waiver Criteria: An IELTS waiver is available for students who have scored 70% or above in English in Class 12th (CBSE/ICSE/State Boards subject to assessment).

🌍 Accepted English Tests (If Waiver Not Applicable)

If the student does not meet the waiver criteria, the requirements are:

• IELTS: Overall 6.0 (with a minimum of 5.5 in each component).

• PTE: Overall 59 (with a minimum of 59 in each band).

• TOEFL iBT: Overall 60-78 (or equivalent).

• Duolingo (DET): Overall 105 (Standard accepted score).